Robert Joel Taylor founded The Success Training Academy in 1994 after an illustrious career in personal sales. He began by offering dynamic sales training seminars to companies in Texas and then branched out nationwide. Quickly he began to attract other training professionals to supplement and enhance the core sales training seminars. Now he has 35 professionals, 29 men and 6 women, each with different business skills and talents that companies need.  Just one of our outstanding trainers is features today—Alyssan Barnes

 

Alyssan Barnes

Alyssan has traveled to 27 different countries, gaining valuable international experience in cross-cultural communication and sensitivity. With a bachelor’s degree in communication and a master’s degree, she has utilized her education by teaching public speaking at the college level. She has personally created a speaking curriculum and has performed many speaking evaluations. As a former journalist who has interviewed important national female figures including First Lady Laura Bush (President Bush’s wife), she is keenly aware of the importance of presentation and questioning skills as well as the centrality of customer service satisfaction. Alyssan Barnes specializes in leading break-out sessions involving the implementation of seminar topics.

 

 

 

And now for the training courses…

 

Basic Sales Training

Jumpstart your salespeople with little or no sales background:

pre-call sales preparation, getting to the decision maker, structuring the sales call, questioning, creating need, listening skills, customer-focused selling, product knowledge, solution selling, gaining customer commitment, how and why people buy, presenting features, advantages & benefits, trial closes, various closing techniques, how to handle rejection, daily discipline, time management, presenting technical information in a clear, concise and persuasive manner—98% of sales people do not follow a sales process—but now they will!

 

Super Star Sales Training Seminars

Learn the techniques needed to become a Super Star salesperson:

How to overcome objections and close sales every time, identifying different buyer types, prospecting techniques, voice mail, talking less and listening more, developing agreement and trust, following up, the 6 qualities of successful sales people, dealing with multi-level decision-makers, creating a vision of your product in your customers’ minds, assertiveness training

Call Center Training

Make your call center ring with success:

Inbound and outbound telephone training with scripts, telephone tips on etiquette, opening the call, putting the customer at ease, overcoming objections, identifying customer’s needs, moving from giving information to closing sales, presenting the solution, how to be courteous and professional, dealing with rejection, call monitoring and coaching, best practices, audio taping calls for learning, exposure to the best practices of major corporate call centers, cross-selling & up-selling and how to sell additional services and products on every call

Customer Service Excellence

Help front line employees deliver exceptional, world class customer care:

uncovering the customer’s needs, effective communication skills, enunciation, pronunciation, accents, identifying customer expectations, dealing with difficult customers, questioning skills, learning that price is generally not the issue, creating a telephone image, voice training, listening skills, controlling the call, seeing issues from the client’s viewpoint, creating companywide customer-focused strategies, role play

Advanced Sales Techniques

Boost your sales with in-depth insight:

discovering the buyer’s preference, developing rapport with a wide variety of customers, creating artificial urgency, creating value propositions, proposal writing, differentiating yourself from the competition, the one-call close, leading the conversation by questioning techniques, negotiating, account management, discovering hot buttons by probing questions, getting the customer involved in the process, being proactive not reactive, personality types in selling, the four basic personality types and how to use these insights to make more sales

Telesales Magic

Pick up the pace when picking up the phone:

By creating artificial urgency, qualifying the prospect, getting to yes on the first call, “WIFM” What’s in It For Me, getting through the receptionist, building desire, how to make more calls daily, the center of influence selling

Business Leadership Training

Grow middle management into topnotch managers:

Hiring for attitude, understanding values, leading by example, controlling interruptions, distinguishing the difference between urgent and important, how to remain positive, removing barriers to success, core competency, focusing on performance and measurable goals, encouraging open communications, creating a relaxed work environment and climate for success, developing interpersonal skills, delegating properly, how to implement change without disrupting the organization

Relationship Selling

Build relationships to build success:

how to develop business relationships, rapport and trust, body language, eye contact, gestures, facial expressions, Neuro-Linguistic programming, creative problem solving, developing empathy, getting referrals, creating long-term relationships, adding value to the client’s business, listening skills

Consultative Selling

Use a consulting approach for big ticket sales:

developing a winning attitude, defining your market, selling yourself, positive mental attitude, non-verbal communication, explaining options, recommending solutions, focusing on what people are saying, interviewing instead of pitching, thinking like a business consultant not like a salesman

Leadership Development

Cultivate a clear vision and a competent manner in your leaders:

accountability, goals, empowerment, changing expectations, understanding personality types, voice projection, articulation, pacing, humor, controlling conflict and difficult situations

Managing & Leading Effective Sales Teams

Convert salespeople into managers and groups into teams:

listing the roles and responsibilities of a sales manager, recruiting, how to hold effective meetings, time management skills, presentation skills, management styles, leadership and motivation, team building, leading by example, creating the best climate/environment for teams, how to motivate your team, how to use a non-threatening approach to change behavior, how to use department goals to evaluate results, how to get results from your sales team, setting standards for performance, monitoring results

Negotiating During the Sale

Learn how to negotiate anything that comes up during the sales process:
            preparing for negotiations, tactics, styles, personal power, concessions, Win-Win solutions,

practicing negotiation skills

Sales Meetings & Presentations

Motivate the staff with regular sales meetings:

how to prepare a presentation, learning styles, using visual aids, dealing with difficult people, voice training, introducing new concepts, selling yourself

Setting and Achieving Corporate Goals

Achieve clear success by setting clear goals:

how to work together to achieve corporate goals and increase productivity, how to create effective strategies for sales growth, forecasting and performance tracking, developing initiatives, brainstorming and creating action plans for major goals, the 10 steps to change, focusing on the big picture

Developing a Winning Attitude

Realize that attitude determines aptitude:

how to change the attitude of the sales force, how to reinforce a new attitude, affirmations and visualizations, why self-image and success are interwoven and how a healthy self-image leads to achievement

Teamwork in the Work Place

Turn your company into a team:

how to build a company team mentality and grow your business faster, transforming individuals into team players and managers into leaders, “TEAM” together so that everyone achieves more, role play

Handling Difficult Customers

Learn the proven techniques to calm and satisfy tough customers:

role play, coaching, inter-action, best practices of major corporations

Business Writing and Communications

Write clear business communications for internal and external use, all levels of employees.
customized for your specific employees with their needs in mind

Communicating with Style

Direct and motivate with new oral communication skills:

executive coaching, speech delivery techniques, voice training, image consulting, preferred styles of leadership, body language, eye contact, gestures, how to develop confidence, motivating others and projecting inspiration, prioritizing effectively, how to effectively present your ideas to groups

Plus… Individual Coaching

One-on-one attention for top company leaders:

getting more done in less time, working by priority, time management problems, taking control, assertive behavior, using lists, delegating, identifying time-wasters

Sales Manuals

If you request it, we will craft a comprehensive sales manual individually tailored to your company.